About IDC Business Value White Papers

IDC Business Value White Papers offer in-depth ROI and business value analysis of your company’s products and solutions. Based on thorough interviews with your end-users, IDC analysts collaborate with you to create valuable content that highlights the business value and return on investment of your technology or offerings.

Each White Paper integrates the following elements to provide comprehensive and compelling analyses:

  • Customer interviews
  • Business value analysis
  • Expert analyst insights

Why Choose a Business Value White Paper?

  • Compelling and holistic financial justification for investment in your company products or solutions, based on in-depth interviews with users

  • Highlights key cost, operational, and business KPI improvements with your products or solution(s)

  • Leverages customer quotes and use case examples to emphasize the voice of the customer

  • Data and findings can be leveraged to support many other assets, including lead generation tools

Ready to contact an IDC Custom Solutions Expert?